End-to-End Change Communications Strategy

Development and delivery of an end-to-end internal communications strategy for your change project that aligns with the broader change management strategy and organisational goals. Working alongside in-house teams (change management, internal communications) to ensure that all communication efforts are consistently and effectively executed.

Services Included:

• Strategic communications planning tailored to your organisation’s specific change initiative

• Stakeholder analysis

• Communication channels analysis

• Change narrative and tailored key messages

• Leadership and executive communication coaching and development

• Content creation (leadership messaging, intranet articles, communication toolkits, workshop and support material, etc.)

• Communications plan/timeline

• Crisis communications plan

Add-ons: Measurement and evaluation of communications effectiveness can be added to this offer.

Ideal For:

• Projects that require someone who can act as part of the team and lead the employee communication side of the change but is not required on a full-time basis (you need someone who is more flexible than a full-time permanent employee or contractor and more affordable than a creative agency).

• Significant change initiatives that directly impact large numbers of employees and where employee buy-in is critical for success (i.e. mergers, restructuring, culture transformation, technology implementation or process changes).